Overview

Cooldown

Cooldown is a project me and my team designed for uDesign 2021, our Design came in 1st Place!

Cooldown seeks to help students mange burnout during virtual education in a Covid-19 context by managing a busy school schedule & using this information to help plan virtual hangouts in their free time.

My Role
In-depth Research
Design systems
Prototype

Team
Nat Tan
Colin Schots

Duration
18 Hours

Tools
Figma
Mural

challenge

How can we help students avoid burnout during a lockdown within a covid-19 context? 😬

The design challenge statement for Udesign 2021.
problem

College students fail to manage a busy schedule. ⌚

As college students, we took note of how hard our peers work to do well in school. Students focus so hard on their academics and mange so many tasks that they feel overwhelmed and exhausted.

This sparked the research question- What are the main factors that contributed to student burnout?
RESEARCH

15+ university and college students were surveyed to help understand difficulties throughout the pandemic. 🗣️

The following Insights were gathered from this user research:
Social Isolation 🥀
No social interaction in online education lead to feelings of loneliness and a lack of motivation.
Falling Behind 😅
The irregular and unstable online school structure caused students to procrastinate and miss deadlines.
Increased workload 📚
Students spent more time and effort online compared to in-class learning due to the absence of interaction.
Result

Narrowing our Project Scope. 🤏

Insights from our primary research and a quick brainstorm session led us to focus on a solution that could include tools and resources to help students manage their time effectively and stay on top of their deadlines in order to better socialize with peers. This could help prevent procrastination, reduce stress and alleviate feelings of loneliness and isolation; thus tackling the issue of student burnout.
We began to draw from research articles on the topic of COVID-19 impacts on students to further validate the direction we were moving in. We stumbled upon a research study from the BMC Public Health Journal that interviewed 3000 participants - this further validated the direction our project was taking:
62%
had agreed education
quality declined
50%
developed feelings of
loneliness & depression
56%
lost motivation to keep
up with school work
COMPETIOR ANALYSIS

The competition had NO organizational aspect. 🗃

We conducted a competitive analysis to help identify common trends in apps that dealt with staying connected with peers during isolation. We found that almost none of them had a way to easily plan interactions around a user's already existing schedule. This became the opportunity for our solution.
Fabriq
Asana
Friendly Reminder
Calendy
persona + EMPATHY MAP

Understanding our Users. 👀

After conducting a competitor analysis and identifying the gap, we focused on gaining a better understanding of our users. To achieve this, we created personas and an empathy map as part of our app's design process. This helped us gain a deeper insight into our users needs and pain points, which in turn helped us identify important necessary features for our product.

Formulating  

Let's get to building. 🏗️

Our research identified the following features were necessary to address the pain points of student burnout:

1. A simpler way for students to arrange social interactions.
2. A way to mange a school tasks in order to have downtime to relax.
3. A way to be accountable for deadlines and assignments.





User Flow
We mapped out how a user might navigate through the apps pages and actions.

After analyzing our user flow and research, we developed low-fidelity wireframes to help us map out our solution and iterate before developing a final design.

Using a style tile helped us maintain consistency across all screens, which was essential given the time constraints of the hackathon. With a style tile, each designer could make edits without worrying about disrupting the overall design flow.

solution

Interacting with peers is the key. 🔑

The following features address the research pain points that lead to student burnout.
Plan hangouts around your busy schedule.

- Cooldown suggests free time for hangouts  based on your schedule

- Students can schedule group calls to avoid feeling isolated and a loss of motivation
A schedule made for you.

- Automatically integrate class/assignment dates into your calendar 

- Calendar schedule allows students to easily stay on top of assignments to avoid missing deadlines 
Be Accountable for deadlines.

- Cooldown keeps you on track by reminding users of upcoming deadlines

- Reminders come with suggestions to when a user should begin studying/preparing
REFLECTION

What I learned. 🧠

Extensive Research really Validates a Solution.

The limited timeframe left us with little time to actually dive deeply as we wanted to into our Research. Although we addressed pain points, we still need to scan the market size and conduct tests with users to iterate further and see how effective our solution would be.
Design methods aid solution development.

Our team had to work fast due to the limited timeframe, accelerating the design process that can normally take months for a UI/UX project. This project really taught me the value of the ideation phase and helped me appreciate the various design methodologies we used to make apps!
Constraints

Roadblocks to the projects process... 🚫

⌛ Working on “Hackathon Time”
Our team only had a couple of hours to work on this product. From idea conceptualization to product execution, we had to ensure we manage our time effectively. This affected many of the design decisions made throughout the project.
📲️ No User-Testing
Stemming from the lack of time, we had no opportunity to user-test our product. Despite gaining insights from surveys, product improvement is done by understanding how your users interact with the product.
next steps

If we had more resources/time... 🤔

Our project was on a hackathon timeline which meant our team couldn't fully follow the Double Diamond process. If we had more time, I would revisit and repeat some of the steps to refine and develop the solution.
Discover 👁

• more time spent conducting research

• analyze data to identify trends and patterns

• brainstorming sessions to generate more ideas/insights
Define 📖

• conduct ideation sessions to generate a wide range of potential solutions

• prioritize potential solutions based on feasibility,desirability, and viability
Develop 🧪

• test low fidelity mockup

• understand key features/interactions

• create high fidelity prototype to test with large user group


Deliver 💥

• conduct user testing sessions to gather feedback and iterate on the design

Thanks for Reading! Check out some of my other projects